Amazon has launched a stand-alone storefront to sell indie games over its website.
In an Amazon Blog post, Peter Heinrich explained:
“The Indie Games Store is a dedicated storefront designed to specifically help indie game developers with promoting their PC, Mac, and browser-based games while helping gamers discover a large and growing selection of innovative indie games. The dedicated indie-specific storefront offers indie developers several programs to increase discoverability and promote their PC, Mac, and browser-based games while helping customers discover a large and growing selection of innovative indie games including Don’t Starve by Klei Entertainment, FTL: Faster than Light by Subset Games, and The Bridge by The Quantum Astrophysicists Guild.”
He then goes on to outline the features and promotions that began today to encourage customers to engage with the indie games scene:
- Indie Spotlight – The Indie Spotlight puts the focus on developers with Q&A and featured bios to give customers a glimpse of each developer’s style and personality. We’ll feature a different indie developer every week starting today with Gaijin Games.
- Indie Bundles – Starting today until July 23rd, gamers can get great deals on Indie Bundles and increase their collection. These bundles are made up of 5, 6, or 10 games each, and will cost $9.99, which is a discount of up to 90% off if purchased separately.
- Gift with Purchase – Starting today until July 17th, customers who purchase any indie title from the Indie Games Store, will receive codes to redeem 3 pre-selected titles for free. The games change daily and each purchase entitles customers to 3 free games, so customers are encouraged to check often.
- Indie Gamer’s Choice– To help connect gamers and developers, we’re introducing the Indie Gamer’s Choice program, where gamers can get involved. The Indie Gamer’s Choice positions two indie games head-to-head and allows players to vote on their favorite title to become the Indie Gamer’s Choice, which is featured in the store.
Over 200 games are on discount of up to 75% to celebrate the launch. Click here to check those deals out.